Link Building Strategy: Adding NEW links to OLD pages “Old” pages on your site might already have authority and Page Rank so adding a new link on an old page will help you to rank a new page. Yes, this might have been true in the good ole days but no more. Tim Grice wrote [...]

One of the questions we are constantly asked about is the use of Flash (particularly on the home page). Jonathan Hochman has an interesting article on this topic. Here is an extract. Search-Friendly Flash Search engines have the ability to read Flash files and extract text and links. In particular, Google and Adobe announced a [...]

Strategic SEO:SeoMoz expose a very tactical approach to SEO, where the content is built specifically for users searching for those things that deliver everything they want in the content. Step 1: Establish the full list of keywords Step 2: Target User Content Step 3: Multiple or a singular keyword page focus? Step 4: Find longer [...]

Social Media and Links How can we use Social Media to build links? The video lays out a very scalable way to build links for just about any business. The video reals useful social media tools to use, and explains how to use them. Also tips on how to use Twitter and Google +. So [...]

Unique Backlinks Building unique backlinks to your pages is an essential part of SEO (short for Search Engine Optimization) for two reasons. The first reason is that it helps your pages get indexed faster, which is very important because you want the search engines to find them as soon as possible and crawl them regularly. [...]

Niche Reaper – Keyword Research Breakthrough We are very impressed by Niche Reaper: a keyword research tool – zooming in on whether you can rank easily or make money. We have experienced the mind-numbing task researching keywords for niche markets. This video shows you how easy it is to use the Niche Reaper tool. Niche [...]

Yoast WordPress SEO plugin We have been impressed with All in One SEO and the Ultimate SEO plugins and have been watching the development of the Yoast WordPress SEO plugin. I think it is time to get off the wall and recommend the Yoast WordPress SEO plugin. Although the interface needs improvement for beginners, the [...]

Panda Update Have you been affected by Google’s Panda / Farmer update? Obviously, this has had far reaching affect, and Google feels obliged to offer more advice. If you cannot answer “yes” to the following questions then your site might be hit by this update and subsequent updates as this is rolled out across the [...]

URL Shorteners URL shortening is a technique on the World Wide Web in which a URL may be made substantially shorter in length and still re-direct to the required page. This is typically achieved by using an HTTP Redirect on a domain name that is short, which links to the web page that has a [...]

One of our most trusted partners is seoMOZ – their data and material is always excellent. So when they release findings, you should take note! Here are their preliminary findings for 2011.   Facebook + Twitter are Big. Even if you don’t believe that it’s having a major impact on the rankings directly, the correlation shows [...]