ChateauxProperty.com
By admin • Aug 9th, 2008 • Category: Case StudiesCase Study: Choosing a Domain Name
It is not often that choosing a business name and domain name is so easy!
A business selling chateaux – what shall we call it? How about ChateauxProperty.com? Hm – that was easy.
In this case, the choice was straightforward. Critically the domain name was available – althought it would be also good to buy up chateauproperty.com if and when it becomes available.
The name is memorable and from a SEO perspective the Domain name contains the important keywords: namely, “Chateaux” and “Property”. Within a month of launching the website, “chateaux property” was on page 1 of Google.com! This illustrates the remarkable importance of the keywords in the domain name. Wherever possible, Seo Adviser will always recommend the .com TLD and keyword-based domain names.
August 2008 update: ChateauxProperty.com has very high Page 1 rankings on Google.com for
“chateaux property”
“chateau property”
“chateau property for sale”
“chateaux property for sale”
…. including some #1 rankings!
This illustrates another point – if you get high rankings for short keyword phrases such as “chateaux property”, then you will often rank well for long tail keyword phrase variations such as “chateaux property for sale”.
Contact Seo Advisor for help on evaluating and choosing domain names.
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admin is Howard Farmer - over 20 years of IT experience with IBM, Lotus, GE and Ameridata.
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