Conferences Show SEO Going Mainstream, Get on Board for Less
by Jessica Lee

Those who have been in the field of SEO for years know it’s been a long journey of consistently making a case for and proving the value of search for business. As of late, SEO seems like it’s getting some serious mainstream attention,...

How To Silo Your Website:The Sidebar
by Michael Gray
The following post is part of a series on How to Silo Your Website. You should review, How to Silo Your Website the Masthead, How to Silo Your Website the Breadcrumb, How to Silo Your Website the Content. For this part, we’ll be taking a look at t...

LocalPack Covers Local SEO Bases
by Virginia Nussey

As if there aren’t enough obstacles for the underdog, strong brands received a boost in Google SERPs this week. The algorithm update that presents up to seven results from the same domain within a search results page was a topic of di...

Natural Link Building: Past, Present and (Predicting) The Future
by darko
A while ago I wrote my case study on how I listened to Google and failed. The post got a lot of attention from the SEO community. Many people wondered whether natural link building was really dead and what was the future of building natural links....

Who Are You Up Against? Sizing Up the Competition
by Virginia Nussey

While Bing-Yahoo! and Google battle it out to win the hearts of searchers around the world, businesses everywhere are locked in a similar struggle for your attention and dollars. But before you dedicate resources to beating the compet...

How To Make Your Homepage More Dynamic
by Michael Gray
One of the problems I encounter on large client websites–or with clients who constantly add or update existing content–is getting this content into the index as quickly as possible. One of the tactics I recommend is using the homepage. I can think...

Search Engine Marketing Blog Lessons: Tales from the Blogging Trenches
by Virginia Nussey

The advice that business should blog is great and all, but the more pressing question, by far, is how. When I’ve sat down with clients to start them on the track to business blogging, there are many questions and much uncertainty, of ...

Thanks to This Month’s Sponsors August 2010
by admin
I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here. Text Link Ads – New customers can get $100 in free text links. CrazyEgg.com – Supplement your analytics with action informat...

Friday Recap: Cheeseburger Edition
by Virginia Nussey

Can I get a hallelujah for Friday? Here are some fun and interesting stories to get you to your weekend.

First, how about a trip in the time machine? Employee orientation videos from Wendy’s make a good point. People learn better when...

The SEO Community – A Tale of Friends and Scorpions
by Michael Gray
This is a post that may anger you and piss you off, but hopefully it makes you think a little. But I think a lot of the people in the SEO community are short sighted and are willing to sacrifice themselves and the community as whole if they see th...