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SEO Advice: How to get Top Search Engine Rankings today

By • Sep 22nd, 2008 • Category: Lead Story, SEO Advice

Anybody can get a top search engine ranking today! Yes – “Anybody can get a top search engine ranking” was the statement. A brave statement that needs qualification but the reality is that anyone with a website or squidoo lens/hubpage etc can achieve high rankings. This SEO advice is all about “How to get Top Search Engine Rankings today“.

Of course, the answer lies in the keyword phrase that you are trying to promote! If you are going to expect top rankings for the phrase “real estate” today – then you are being a tad optimisitic. SEO experts and webmasters spend time researching the keywords that they want to promote before creating pages.

Keyword Research

Ideally the SEO experts are looking for phrases that have low competition but a good number of daily searches for the phrases. Once they have found a good phrase, then they will create a webpage “promoting” the chosen phrase.

So, step 1 – how to find a search term with low competition but high traffic! For this example start with a minimum of 3 word keyword phrase.  So imagine we have a website about the niche “bass fishing”. We are looking for phrases connected to bass fishing – so nip over to Google’s external Keyword tools and enter “bass fishing” as the chosen phrase. Sort the results by Average Search volume; you can see the search volumes and an estimate on Google Adwords competition.  Choose a phrase that has 3 or 4 keywords and reasonable traffic – there is some trial error here! In this example, “bass fly fishing” is chosen for a competition check.

Keyword Competition

At Google.com enter the keyword phrase as follows “bass fly fishing” – note the inverted commas. Look for the number of results just below the Search Box – it will be something like: Results 110 of about 21,900 for “bass fly fishing”. We are looking for results that have less than 30,000 results so we have struck lucky!

Top Tip: WordPress Blogs are excellent for getting search engines to spider and rank pages quickly. The ping mechanism will alert the search engines about your new pages so your page could be in Google in minutes (about 15 minutes in some cases!).

Create Web Page

The next step is to create a page about “Bass Fly Fishing” – make sure the content is unique and informative. Put Bass Fly Fishing in the meta tag title and content – preferably towards the beginning. Have a h1 tag in the body content for Bass Fly Fishing. Mention Bass fly fishing in the first paragraph and use bold around the phrase.  The remainder can mention the phrase again but do not go overboard – concentrate on making the page informative. Publish the page.

If you are using WordPress the “ping” will alert the search engines about your page. If you can link to the page from other sites – for example, use social bookmarks or submit an article about Bass Fly fishing to the article directories (making sure there is a link back from the “Resource Box” to your Bass Fly fishing page).

Check your rankings!

Example
We are going to test the theory with this article and see how long it takes to get a page 1 ranking on Google.com for “How to get Top Search Engine Rankings today”. This has been published at 5:16 GMT on 22nd September.

More:
SEO Optimisation Principles
Real Estate SEO

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Howard Farmer - over 20 years of IT experience with IBM, Lotus, GE and Ameridata.
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5 Responses »

  1. Update: This article was #1 on Google.com for “How to get Top Search Engine Rankings today” at 5:45 GMT on 22nd September (about 30 minutes to publish a page and get it ranked!).

  2. Update: Also on page 1 of Google.com for a slightly more competitive phrase “Top Search Engine Rankings today”.

  3. Analysing your site statistics – such as Google Analytics – reveals what keywords what keywords you are ranking for. So for example, “Google Advice” – a highly competitive term with 65 million competing pages, SeoAdviser gains a page #1 Google ranking.

  4. [...] What is stopping you? Some great examples on SEOAdviser.info who show you how to get started and get top search engine rankings. [...]

  5. [...] question that newcomers to internet business always have is if they can find a way to get a top search engine ranking, or is it too late to be able to pull it off, or will it simply cost a fortune in SEO services to [...]

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